Friday Five: Different Urban Talking Points

The Friday Five for September 26: Some different urban talking points when we consider Phoenix’s urban renaissance.

friday five logoWe love talking about urban design in this city.

As we learn of other suburban cities or, in fact, suburban parts of Phoenix, taking jobs and economic development away from central-city Phoenix, we still think about how to make a better design for our streets, sidewalks, and bicycle lanes.  That’s nice, to be sure, but I still maintain that if we don’t have the economic activity to support those physical amenities, then what’s the point?

So here I offer five different urban talking points that we should be discussing about in addition to urban design:

1. Downtown Phoenix’s lack of corporate headquarters. I have written several essays on this topic and I will certainly refer you to those.  As a supposed rebuttal to this, one reader pointed out the then-just announced expansion of WebPT in the Warehouse District, as though that was the ultimate panacea.  That’s great; but why is that the exception to the rule instead of the rule?  While I’ll admit it’s not a perfect measurement, there are 13 companies on the Fortune 1000 list based in the Phoenix metropolitan area.  Two are based in downtown Phoenix (Pinnacle West Capital Corporation and Freeport-McMoRan), making downtown’s Eddie Number -11, not good.  It should be the number 1 priority of civic, business, and governmental leaders to make that number closer to zero.

2. Downtown Phoenix needs to be family-friendly. This takes many different interpretations. When we think about adding residential density to central-city Phoenix, we can’t just think about studio or one-bedroom apartments for young single people to live in, even if that’s the fastest growing demographic.  We have to make sure families with young children can not only live here but thrive here.  We need to think about diversity of everything.  And that also means making sure that there are opportunities for families to enjoy the same amenities that those living alone enjoy.  While I’m glad that there are fantastic restaurants, coffeehouses, and bars in central-city Phoenix, those can be a bit expensive for those who aren’t necessarily independently wealthy or exactly welcoming of families.

3. Quality public educational opportunities for children need to exist. I have heard too many times from new parents who live in central-city Phoenix that when their child needs to go to school, they’ll need to move out to the suburbs where good schools exist.  Even if central-city school districts aren’t as bad as people make them out to be, there is still a perception that they are.  The Madison and Scottsdale districts will always have the perception that they’re better than Phoenix or Osborn school districts.  And unless local charter schools can create spaces for those within a specific geography, those will never be the answer.

4. Maybe downtown Phoenix shouldn’t be treated as a special-case silo. The new draft of the Phoenix General Plan has five key thematic areas to shape City Hall’s philosophy of the City of Phoenix: communities and neighborhoods, the economy, sustainability and “green” living, connectivity, and making downtown vibrant.  The talk in urban circles, certainly in some conversations and groups I’ve led, is to break down the silos in City Hall and to foster interdepartmental collaboration, something unfortunately rare.  I fear that if we make downtown its own special case, we’re making it its own silo, which runs anathema to what we’ve tried to accomplish.  The first four thematic areas are certainly true for just all parts of the city but have a different interpretation and vernacular in the urban context.  All that makes downtown special is that it is the civic, cultural, and commercial core of both the city and region, something that this general plan document doesn’t affirm.

5. We need to stop thinking of a downtown with specific boundaries. I live in Midtown Phoenix near the Heard Museum; as I write this, I’m looking from my office window of my third-floor Midtown apartment and I see the various towers of Midtown.  By any definition, it’s just as urban than, say, Central and Van Buren.  I will freely admit that it was a massive planning mistake in the 1950s and 1960s to allow dense development to happen outside of downtown.  These are, though, the historical cards that were dealt and we need to find ways to celebrate the fact that we have, as I’ve commented before, a linear downtown.  But our talk about making downtown better ends south of McDowell Road.  The same problems that plague Downtown also affect Midtown.  Empty or underutilized lots?  Transit-oriented development?  We’ve got it all.  Before you say what I think you’ll be saying, I am not saying that we should immediately abandon our labels of what is “downtown” and what isn’t nor am I saying that, for instance, 24 St and Camelback is downtown (it’s not and never will be).  Phoenix’s urban core runs along Central Avenue from Camelback to Jefferson.

Introducing the Eddie Number

In which we introduce The Eddie Number, a measurement of economic activity in a downtown.

Eddie Number graphicI’m creating a new statistic here: the “Eddie Number.”

The Eddie Number is a measurement of economic sprawl based on where large corporations set up shop in a city or metropolitan area. This will be used in tomorrow’s edition of The Friday Five / The Friday Urban Dispatch and it seems appropriate to introduce it here first.

To find the Eddie Number, subtract the number of downtown-based corporate headquarters from the corporate headquarters in the rest of the metro area.  For standard calculations, I recommend using the Fortune 1000 list. (This is the default list to use. You can create your own modified Eddie Number using your own list of data but when sharing your calculation, you must make that list known.)

So based on that Fortune 1000 list, there are 13 companies based in the Phoenix metropolitan area.  Only 2 of the 13 are based in downtown Phoenix, the rest are based in either other cities or in suburban Phoenix office parks.  That said, downtown Phoenix’s Eddie Number is:

Eddie Number - Phoenix

An Eddie Number will always be negative (you can’t have more downtown-based corporate headquarters than companies based in an entire metropolitan region) and an Eddie Number closer to 0 is better because it means there is more economic activity happening in that city’s downtown.

Oh, and about the name: If you want a statistic named after yourself, then come up with your own statistic.